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Author: Heidy De La Cruz

Daughter of God, Wife, Writer, Poet, Mother, and lover of life

The Podcast Description Test: Can People Tell What Your Show Is About?

Podcast mics and headphones

Your podcast description might be costing you listeners. Here’s a simple test to find out, and how to fix it so your show shows up and converts.

What It Is Like to Be a Latina Woman in Engineering: Griselda Abouslemans Story

An image promoting a podcast episode titled "THE AMERICAN DREAM IN THE EYES OF IMMIGRANTS". At the top right, a beige banner indicates it is "With Heidy De La Cruz". The main focus is a large block of quoted text which reads: “The American Dream to me means to never give up. Because you will be challenged in many different ways but never give up. Trust in yourself and ask for help when you need it. But never give up. The American Dream is possible for anyone.” This quote is attributed below to “—Griselda Abousleman” and labeled “Episode 116”. On the left side, there is a photograph of a smiling woman with long brown hair, wearing a black blazer and pearls, with her arms crossed. The background is a dark brown with curved, abstract shapes in lighter shades.

Griselda Abousleman grew up in Brownsville, Texas speaking Spanglish and navigating two worlds. She went on to become a Latina engineer and advocate for women in STEM.

The Podcast Show Notes Template Every Podcaster Needs (And How to Use It)

Writing podcast show notes from scratch every week is exhausting. Here's a podcast show notes template that saves you time, gets you found on Google, and gives your listeners exactly what they need.

Writing podcast show notes from scratch every week is exhausting. Here’s a podcast show notes template that saves you time, gets you found on Google, and gives your listeners exactly what they need.

Jenny Chau: The Taiwanese Immigrant Who Dedicated Her Life to Helping Refugees

Jenny Chau: The Taiwanese Immigrant Who Dedicated Her Life to Helping Refugees

Jenny Chau immigrated from Taiwan to Brooklyn in 1987 and went on to dedicate her life to missionary and refugee work. Her story is one of faith, compassion, and community.

12 Small Business Ideas You Can Start From Home (And How a Podcast Grows Each One) 

Thinking about starting an online business from home? Here are 12 small business ideas with low startup costs and exactly how a podcast helps you grow each one faster.

Thinking about starting an online business from home? Here are 12 small business ideas with low startup costs and exactly how a podcast helps you grow each one faster.

7 Things You Need Before You Start a Podcast (According to a Podcast Coach)

7 Things You Need Before You Start a Podcast (According to a Podcast Coach)

Thinking about starting a podcast? A podcast coach shares the 7 honest things you need before you hit record, because podcasting isn’t for everyone, and that’s okay.

What Makes a Podcaster Different From a YouTuber? A Podcast Coach Explains

Podcasters and YouTubers are both creators, but they think, work, and build audiences completely differently.

Flavia Cornejo: A First-Gen Latina Living Abroad and Redefining the American Dream

Flavia Cornejo left the US after growing up as a first-gen Peruvian-American and spent 5 years living abroad. Her story redefines what the American Dream really means.

Flavia Cornejo left the US after growing up as a first-gen Peruvian-American and spent 5 years living abroad. Her story redefines what the American Dream really means.

Podcast Launch Checklist: The 6 Things You Need Before You Record Episode 1

Podcast launch checklist notebook beside a microphone and headphones on a white marble desk.

Before you hit record, go through this podcast launch checklist. These are the 6 things every podcaster needs in place before Episode 1, skipping them is why most shows don’t make it past Episode 3.

Should I Start a Podcast? What I Learned Judging a Podcast Grant with PodGround

Should I start a podcast? I recently judged the PodGround Creator Micro-Grant and reviewed 50+ shows. Here's the honest truth about what it takes and what most beginners get wrong.

Should I start a podcast? I recently judged the PodGround Creator Micro-Grant and reviewed 50+ shows. Here’s the honest truth about what it takes and what most beginners get wrong.

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